Cookie Policy

This Cookie Policy explains how Max Uhren uses cookies and similar technologies (collectively, "cookies") on our website, maxuhren.co.uk.

1. What are Cookies?

Cookies are small text files placed on your computer or mobile device when you visit a website. They are widely used to make websites work, or work more efficiently, as well as to provide reporting information and assist with personalised advertising.

Cookies set by us are called "first-party cookies." Cookies set by parties other than us are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics).

2. How We Use Cookies

We use both first-party and third-party cookies for several reasons.

Cookie Category	Purpose	UK/GDPR Requirement
Strictly Necessary Cookies	Essential for the core functionality of the Site (e.g., adding items to your shopping cart, logging in, and securing the checkout process via Shopify Payments).	No consent required.
Performance/Analytical Cookies	Help us analyze how the Site is being used (e.g., number of visitors, most popular collections like Luxury Watches or Smartwatches). This helps us improve website performance and user experience.	Explicit consent required.
Functionality Cookies	Allow the Site to remember choices you make (e.g., your language or region).	Explicit consent required.
Advertising/Targeting Cookies	Used by us or our partners (e.g., Google, Facebook) to build a profile of your interests and show you relevant advertisements on other sites.	Explicit consent required.

3. Cookies Used by Shopify

Our store is hosted on Shopify. Shopify uses essential cookies for the functioning of the checkout process, security, and administration of the store. You can find detailed information about the cookies Shopify uses in their own Cookie Policy.

4. Your Consent (UK Compliance)

Under UK law (PECR and GDPR), we must obtain your explicit consent before placing any cookies on your device that are not strictly necessary for the operation of the Site.

When you first visit our Site, you will be presented with a Cookie Consent Banner that allows you to:
- Accept all cookies.
- Reject non-essential cookies.
- Customize your preferences.
We will not set any non-essential cookies until you have provided your consent.

5. Managing Your Cookie Preferences

You have the right to decide whether to accept or reject cookies. You can exercise your preferences at any time by clicking on the Cookie Settings link (usually found in the website footer or via the consent banner).

Browser Controls: Most browsers allow you to refuse to accept cookies and to delete cookies. The methods for doing so vary from browser to browser. You can usually find information on how to manage cookies in your browser’s help or settings menu.
Third-Party Tools: You can also opt out of many third-party advertising networks by visiting resources such as the UK’s Your Online Choices website.

6. Changes to this Cookie Policy

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons.

7. Contact Us

If you have any questions about our use of cookies, please contact us at maxuhren@support.com